People who don't know how the sausage is made expect that when they're alone in a room, what they read about or watch or listen to is between them and no one. Imagine for a second your fishing interested potential customer didn't have any digital devices at all. They just asked friends and neighbors for word of mouth recommendations or went to the nearest Bass Pro Shop where they expected the people who work there would know what they're talking about.
Fishing retailers have a choice. They can rely on the strength and quality of their products and organic interest in fishing as a recreational activity. Or they can contract out their marketing to a commercial version of a spy agency that invents a silent, invisible device that follows their customers around when they're otherwise alone, recording everything they ever do to learn how to better predict their future spending preferences.
Surely, even if this resulted in better sales for the fishing industry, lower prices for the consumer, and the ability of niche publications to exist by predicting that their readers also like fishing and charging the fishing industry to sell them this information, you would not find this okay.
You've convinced yourself that this kind of surveillance and profiling is totally okay and different when it takes place on network connected computing devices and that people have even consented to it, but the actual people being monitored do not feel this way.
Fishing retailers have a choice. They can rely on the strength and quality of their products and organic interest in fishing as a recreational activity. Or they can contract out their marketing to a commercial version of a spy agency that invents a silent, invisible device that follows their customers around when they're otherwise alone, recording everything they ever do to learn how to better predict their future spending preferences.
Surely, even if this resulted in better sales for the fishing industry, lower prices for the consumer, and the ability of niche publications to exist by predicting that their readers also like fishing and charging the fishing industry to sell them this information, you would not find this okay.
You've convinced yourself that this kind of surveillance and profiling is totally okay and different when it takes place on network connected computing devices and that people have even consented to it, but the actual people being monitored do not feel this way.